Tuesday, February 27, 2007

Affiliate Programmes - An Easy Way To Make Money Online?

by Nyasani Gitaa

Are the much touted affiliate programmes an easy way to make money online? Following an upsurge in the number of websites on the internet promoting affiliate programmes as one of the easy ways to make money online, I decided to write this article to clarify this issue and hopefully to help those new to the ‘make money online’ game. First and foremost, I want to state clearly that there is no such a thing as an easy way to make money online. If anyone tells you that, be sure that they are only giving you half the story. My honest opinion is that if that was the case, we could all be rich and not waste time scouring the internet as you are doing now to find that ever elusive opportunity to make money online.

But I must also confess that it is possible to make money online promoting affiliate programmes. I have done that and from experience I can tell you that it is not that simple. There are some basics you need to know before you plunge into the murky business of affiliate marketing. Why I am saying this? The simple reason is that many out there have lost fortunes trying to find an opportunity to make money online. So what exactly is affiliate marketing? How can one make money online through affiliate marketing? I will try to be as straightforward as I possibly can in trying to answer these two questions.

The internet, a product of technological revolution has made life a whole lot simpler in terms of how we conduct business including buying and selling stuff. Almost everyone has heard of Google, Yahoo, Amazon, eBay, Paypal, Stormpay, Clickbank and the list goes on and on and on. It has now become possible to be living in one continent and yet conduct business in another continent, thanks to the internet, now the scope and scale of conducting business has grown to truly phenomenal levels.

What do all these companies have to do with affiliate marketing? The answer is simple, along the way if you intend to engage in affiliate marketing you will have to rub shoulders with Google, Yahoo, Amazon and the rest. For lack of an appropriate term I will call affiliate marketing an ‘art’ of selling other peoples’ goods and or services for a commission. An art because there are basic rules you need to learn before you become a successful affiliate marketer. The process of marketing involves finding a profitable affiliate programme to promote. Profitable because the more saleable the product or service, the easier it is for you to make a decent profit. After settling on a profitable affiliate programme, you will need to signup with them as an affiliate. This is where Clickbank and other companies come in. You will the get a unique link to a sales page (affiliate link). This is the page you will promote so that people can buy either the product or service you are promoting. Alternatively you can set up your own page to promote an affiliate product or service. This option can be complex unless you know and understand well the concept of web design.

The most important thing here is finding a way of directing traffic to the page promoting a particular product or service you are trying to sell. And there are two immediate options at your disposal. Getting organic traffic or buying traffic. But be informed that there are numerous other ways of getting traffic and I will deliberately focus on the two because of many constrains. Organic traffic is that sort of traffic generated by search engines. Your page has to rank highly for you to get decent organic traffic (I have explained how to do this on my website http://www.mwagitaa.com).The second option is to buy traffic and this is where Google, Yahoo, MSN and other search engines come in. With these companies, also called search engines you can buy traffic (through adwords). This costs money and if you don’t know the trick, this is where you will fail and end up losing all your money trying to buy traffic.

Unknowingly, you can spend more and I mean much more that you are making so easily without realizing it. That is why only 1 out of 10 affiliate marketers ably make a decent income from affiliate marketing. You see I warned you earlier that affiliate marketing is not as simple as many masquerading affiliate marketers peddle it to be. If you wish to know more visit my site http://www.mwagitaa.com and register as a member and you will get free e-Books on how to be successful in the adwords and adsense business.

Nyasani Gitaa has authored many articles which have been widely published on many websites and article directories across the internet. Read more about his exciting and informative articles by visiting his site at http://www.mwagitaa.com


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