Wednesday, February 14, 2007

What You Should Know To Build Your Affiliate Web Site

by Laurie Raphael


Affiliate selling means selling someone else's products from your own web site. This process is used by many large companies to generate traffic and interest in their product. Statistically this method is shown to be very effective as affiliate marketing websites are becoming increasingly successful and profitable.

Generally, web site affiliate marketing works this way. A company that has a product to sell will link to other websites via banners or text ads and pay the web site owner a commission for every sale that is referred from their web site. This use of affiliate web site marketing has caused a rapid increase in the sales levels of these companies.

There are some simple steps that you can take to get started in setting up an affiliate web site. You first need to focus on finding the product you want to affiliate to. Although this may sound like a simple task at first, there are thousands of affiliate programs to choose from on the web. Your best option would be to find a product that you are knowledgeable or even passionate about and that you would enjoy selling. For ideas, you can perform a web search on Google or Yahoo or any of the search engines.

Setting up a web site on a topic that interests you will have a higher probability of success in affiliate sales as you will more than likely be inspired to put more content and relevant material on the web site. Visitors to your site will find it more interesting and will return again and again.

Another option is to consider setting up an affiliate marketing site on a web topic that you are especially knowledgeable about such as your profession or a school subject you may have excelled in. You could then relate these interests with suitable affiliate merchant prospects.

Once you have made the decision about the niche market you wish to become involved in, you need to search the web for a suitable affiliate program. As there are so many merchant sites looking for affiliates, finding one on your chosen topic should take very little time.

Reading their affiliate market site web contract will tell you if the program suits you and it is a program that you can profit from. Make sure to do a background check in the affiliate forums and to also do some web searches to make sure no complaints are filed against the program. If all looks well, then sign up. The affiliate company will provide you with a link to their starter sales materials to place on your web site.

The product you choose to affiliate with should be your primary product. Your next step is to develop a web site that will endorse this product while at the same time be appealing enough to make people visit. Remember that you do not have to sell the product. You only need to get the customer to click on the link in your web site that will take them to the merchant’s web site. This method is called the "pre-sale" and is recognized as one of the best practices in affiliate marketing. If the merchant site is any good, the sale should be made.

Remember, success in affiliate marketing takes work as well as time.

About the Author: Laurie Raphael operates a website geared toward boosting your marketing results using various means of advertising and marketing strategies. For her private list of recommended affiliate marketing "secret weapons," visit her site at http://theadprocess.com

For a list of hundreds of affiliate programs to choose from visit her Affiliate Directory site at http://www.process2you.com

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