Monday, July 30, 2007

Survival Guide To Online Affiliate Marketing

It never ends. Affiliate marketers are always looking for successful marketing that generates good income. Thinking there is a magic formula for success is the wrong state of mind. It is a little more complex than that. To succeed it takes good marketing practices that have been proven over years of hard work and dedication.There are strategies that work with online marketing and continue to work today. With the following survival guide of the top three marketing tips, you will be able to increase your sales and flourish as an affiliate marketer.

Follow these three tips to success:
1. Use unique web pages to promote separate products you are marketing. Do not lump all of them together to save money on web hosting. It is best to have a site focusing on each product or service you are offering.

Include product reviews on your website so visitors will have an understanding of what the product can do for them. Also testimonials are useful from customers that use the product. However be sure that your customers are willing to allow their names and photos on the site of the product you are marketing.

You can also write articles about your product and include them on your website as an additional page. Make the pages attractive and include a call to action in the information. Each headline should attract the readers to read more and encourage them contact you. Highlight the selling points. This will help your readers learn what your site is about and will have them wanting to learn more about your product and/or service.

2. Offer free reports to your visitors. Positioning your opt-in box at the top left corner of your site is the best place for your potential customers to see it. Create auto-responder messages that will be mailed to those who input their information in your sign up box. It is very important you only ask for a first name and an e-mail address. Research shows a sale is typically closed on the seventh contact with a prospect.

There are two possibilities when a visitor hits your website: You either close a sale or the prospect will leave your site never to return. By placing useful information in their in-boxes at strategic intervals you will be reminding them of the product they are interested in. Make sure your content is directed toward specific reasons to buy the product. Do not "sale" them the product. Just give them useful information about the product and what the advantages are by purchasing it. It is very important not to fill up your potential customers in-box with mail. This will be considered spam. This is something you DO NOT want. Just a message or two a week. Be patient.

Focus on important points such as how your product can make life better and more enjoyable. Compelling subject lines in your e-mail is a must. If possible, do not use the word “free” because there are older spam filters that will dump content such as this into the junk file before it gets read. Try convincing those who signed up for your free report(s) that they will be missing out on the advantages of your product if they do not take action.

3. Target traffic that will be interested in your product. If the person who visited your website has no interest in what you are offering, they will move on and never come back. Your time and their time wasted. Write articles for publication in e-zines and e-reports. You can locate publications that focus on your target customers. Just do a Google or Yahoo search for e-zines and/or e-reports that are dedicated to your product.

You will need to write a minimum of two articles per week. Your articles should be a minimum of 300 to 600 words. By writing and maintaining these articles you can generate targeted readers to your articles and then to your site. Only 1 out of 100 people are likely to purchase your product or service. If you can generate as many as 1,000 targeted hits on your website a day, you can make 10 sales based on the this average statistic.

The tips given above are not difficult to employ. They do not take any technical skills. They just require a little time and a little effort on your part.

Try using these tips for your affiliate marketing programs. You can earn and maintain a good source of income and survive in this business that not all marketers can do.

Put in the time and effort and the results will show.
Good luck.

1 comment:

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