Friday, August 31, 2007

The Characteristics of the Perfect Affiliate Marketing Manager

by Russell Brunson

"At the heart of every company that makes healthy profits every day is an affiliate marketing manager that ensures that affiliates around the world are selling their products and services automatically. Affiliate marketing is a huge part of a business plan, and the affiliate marketing manager is the one who keeps everything running.

So, what are the characteristics of a perfect affiliate marketing manager?

Well, first of all, the perfect affiliate marketing manager has to be able to talk to people face to face and on the phone. Affiliate managers are the face of the company when they go to conferences and anywhere else where there's contact with potential affiliates. They must be able to sell themselves and their company to affiliates and persuade them to promote their product.

The perfect affiliate marketing manager must be able to provide whatever tools and services affiliates need to make as many sales as possible. They realize that, in general, most marketers are lazy and don't want to do a lot of work to promote your product. Therefore, affiliate marketing managers must provide tools such as banner ads, emails, and text ads to the affiliate to make it as easy as possible.

Another reason the perfect affiliate marketing manager must be a good "people person" is because he must be able to motivate affiliates to keep selling their products. The affiliate marketing manager either calls potential affiliates on the phone or devises incentives such as bonuses or a refund of part of the commission to keep affiliates motivated. It can be a tough job since most affiliate partners have busy lives, but the dividends of increased affiliate sales are well worth it.

One thing the affiliate marketing manager knows very well is that, when the affiliates are happy, then they will keep promoting products. Therefore the job of the affiliate marketing manager is to keep everyone happy as possible so they keep promoting.

In addition, the affiliate marketing manager knows the importance of having a good affiliate marketing process for the company. It works well both ways: the affiliate makes money without having to create his/her own product, and the affiliate marketing manager's company makes money on autopilot with minimal marketing.

If you are starting out in online marketing, you'll be able to be your own affiliate marketing manager. But as your business grows and you need to hire employees, a good affiliate marketing manager can bring extra profits to your company---even while you sleep or are on vacation with the kids.

If you want to discover affiliate marketing techniques that'll require hiring an affiliate marketing manager to take care of the extra business, then head on over and get this free video."

About the Author

"About the Author: Russell Brunson has been a successful internet marketer over the last 4 years, he is actively helping other people to achieve their goals online. For more information go to Internet Marketing also located at http://www.DotComSecrets.com "

Guidelines to Follow When Choosing a Profitable Affiliate Program

by Terry Detty

When it comes to choosing an affiliate program, do you know what to look for you? If this is your first time joining an affiliate program, you are urged to keep on reading. Below are some guidelines that you may want to think about following.

Perhaps, the most important thing that you need to remember, when choosing an affiliate program, is to not pick the first affiliate program that you come across. This is a big mistake that many affiliate program participants make. Unfortunately for you, this can be a costly mistake. What many do not realize is that the product you choose to promote will reflect on you and your business. That is why it is important that you take the time to thoroughly examine an affiliate program first. You will want to choose an affiliate program that involves a product that you can stand behind, one hundred percent.

One of the best ways to know that you are dealing with a legitimate affiliate program and a quality product is to test that product out. Although you are advised to do this, you may not want to or you may be unable to do so. If that is the case, you can still research an affiliate program or even the product that is being sold. You can easily do this online. One of the best ways to do your research is to perform a standard internet search. Search with the name of the affiliate program or the product being sold. You can also check out websites that are known as scam websites. These websites tend to profile companies, individuals, or business opportunities that regularly scam consumers.

Before applying for or signing up for an affiliate program, you are advised to read all of the rules, restrictions, or guidelines associated with that affiliate program. Unfortunately, you may find yourself disqualified from an affiliate program right off the bat. For instance, there are a large number of affiliate programs that prohibit their products from being advertised on websites that display pornography, foul language, and other offensive content. Familiarizing yourself with an affiliate program's rules and guidelines will prevent you from being denied from a program or later dismissed from one.

Perhaps, one of the most important things to remember, when choosing an affiliate program, is the product that you will have to sell. In conjunction with making sure that the product is a quality one, you will also want to make sure that it is related to your website or business, in one way or another. For instance, if your own website focuses on computer programming, you will not want to join an affiliate program that sells pet products. Joining an affiliate program that is related, in one way or another, to your own website may increase your chances of making a sale; thus increasing your profits.

Although it is important to choose a quality product to stand behind, you also need to remember that your goal is to make money. One of the easiest ways to make a substantial amount of money is to choose an affiliate program that pays their affiliates decently. The average commission for affiliates is three to five percent of each sale made. While this is a good percentage to make, there are higher paying affiliate programs. You may want to look for affiliate programs that pay around ten percent. In fact, there are even a select number of affiliate programs that pay around fifteen percent in commissions.

The above mentioned guidelines are just a few of the many that you will want to take into consideration, when choosing an affiliate program. Although the above mentioned points are helpful, the most important thing to keep in mind is your judgment. Using your best judgment is the easiest way to choose an effective affiliate program.

If carefully chosen, you could easily make a full-time living just with affiliate programs.

About the Author

Terry Detty, 42, enjoys all aspects of internet marketing and getting out for a breath of fresh air occasionally. Also enjoys a variety of other subjects such as internet marketing, time tracking software and email marketing


Top 5 Affiliate Marketing Mistakes

by Matt Cook

Many people now to Affiliate Marketing make many mistakes when first starting out and even more continue to make these mistakes as they continue on through out their careers as affiliate marketers.

Here is a quick list of the top 5 Affiliate Marketing Mistakes you may be making right now.

1.) Sending the potential customer directly to your Affiliate sales page

This might seem strange to most new affiliate marketers. You may be thinking "why would I want to send my potential customer directly to the merchants sales page I am promoting?"

There are a few very good reasons for this. That person could click through your affiliate link then five seconds later they may leave that page for whatever reason. This is not what you want to happen! You have worked hard to get your affiliate link in front of a potential customer interested in the product you are promoting and they left. The worst part is that they could return later by typing in the URL they saw on top of the page leaving the part that makes it your affiliate link out.

This bring me to the next mistake which goes hand in hand with this mistake.

2.) Not having the proper tools (web hosting, domain name and autoresponder)

My guess is 80% of the people who just read "web hosting and domain name" are now surfing YouTube. Do not be scared of having a website! You do not need to create your very own 100, 000 page content site all you need is a simple 1-5 page website to collect "leads" to build your mailing list. By doing this you can first collect a "lead" (someone who is interested in the niche you are advertising for) and after they are subscribed to your list you can promote various products in that niche to them over and over again.

Anyone who isn't serious enough to buy web hosting, a domain (.com name) and a membership to an auto responder service isn't likely to make it very far as an affiliate marketer anyways.

Trust me, you will make back that small investment in no time.

3.) Not knowing enough about the product you are promoting

After you get your web hosting, domain and auto responder make sure you stufy up on the product you are promoting. I see way to many people promoting products that they have no idea what they are talking about! The people on your mailing list will think you are a joke not to mention if you recommend products that are garbage you are going to lose their trust. That is the last thing you are going to want to do for your affiliate marketing business.

4.) Signing up for too many affiliate programs

Number 4 is a no-brainer if it's a bad idea promoting one bad product that you know nothing about it not a good idea to promote 15 bad products that you know nothing about.

Take number three seriously and buy the products you are promoting or at very least read the sales page a few times to learn what this product is going to do you're your mailing list subscribers.

5.) Not using link cloaking/link redirection

Please go to this link http://tinyurl.com/2k4bub

No one wants to click that link. I mean no one. Not even me.

Spend less than ten dollars and get the scripts that allow you to use your new beautiful domain and hosting to create a great looking link that everyone will click (well that's the idea) that looks something like this: www.yourdomain.com/Recommends/ProductName

Or : www.yourdomain.com/ProductName

It seems a lot more professional and is easier for people to remember. You can get the Affiliate Sales Booster from my website here: http://www.wideopenebooks.com/salesbooster

There you have it. Hopefully now you can go out and increase your affiliate commissions and put a boost your affiliate checks.

Good Luck!

About the Author

Matt Cook runs an Affiliate Marketing eBook Reviews website. You can get great Affiliate Marketing information at his website: http://www.wideopenebooks.com/

Want Money In Your Bank Account - Build And Maintain A Good List!

Sometime ago, a friend came to me with a problem. He is a very active affiliate marketer, applying virtually all the rules but somehow was not making enough money for his efforts and wanted to know why.

I went through his activities with him (like a good doctor would do with a patient) and found out (diagnosed) that his list and how he handles it was his main undoing (his ailment). After the examination, like a good doctor would do, I then went on to prescribe the needed drugs for him. He has since been enjoying “good health “and smiles more often these days than he used to. “What were the drugs that did the trick?” you might want to ask.

I will share them with you here, in case you are having the same ailment or know someone who does. What are good friends for, after all? I had this ailment myself some time back and so it is nothing unusual for newbies.

You see, serious internet marketers know that the money is in your list of ezine subscribers and traffic. The larger your list, the more traffic you get and naturally, the more sales and money you make. Sounds easy, right? No, it is not. But the good news is that it can be that easy, too. If you use the right methods.

Yes, you managed to get people to subscribe to your list. But how the heck do you intend to keep them there? Here are the few tips (or drugs) to help you take care of this common ailment once and for all.

A. SIMPLICITY:
Make it real easy to sign up for your ezine or whatever you are offering to your prospects. All you need require of them should be their first names and e-mail addresses. Not stuff like age, residence or other personal stuff.

For God’s sake, they are not job applicants!

B. QUALITY FREE STUFF:
People love free stuff! I do too! However, the free stuff need not be junk. As a matter of fact, they should be of a high quality if your aim is to get quality subscribers. “Garbage in, Garbage out” goes a popular saying in the computer community. Free, quality stuff increases your sign-up rate at least, ten-fold!

C. PROPER LOCATION FOR YOUR FORM:
You need to place your sign-up form in a prominent location on every page, so that all visitors to your site will have the opportunity to sign up for your newsletter or auto responder series. The best location is usually the upper right hand corner of your website.

D. SUBSCRIBERS’ ADVANTAGES:
Ensure that you clearly describe the benefits and frequency of your periodicals. Deliver on your promises always or don’t make any.

E. IRRESISTIBLE OFFERS:
Your offers should not be the normal stuff. Make them irresistible. Give away a quality e-book as a free download. Or some other useful service.

F. VIRAL ADVERTISING:
In your newsletter, ask your readers to pass it on to their friends. Their friends will do same if the newsletter is well-written and compelling enough.

G. KEEP YOUR PROSPECTS:
You need to keep your prospects coming back to your website by ensuring that the content of your newsletter is not only informative, but also entertaining. This way, you will not only keep your prospects, but even grow your list of subscribers.

H. EMPLOY YOUR E-MAIL:
Make a worker out of your e-mail. Always include a mailto: link or URL in the signature line of every e-mail you send out.

I. WRITE ARTICLES:
Do like I do. Write free, quality articles and offer them as free content to other webmasters’ ezines. Include a link to your own ezine, subscription form or your URL, in the author’s resource box.

J. DO SOME EZINE ADVERTISEMENT:
You should do some advertising in other ezines so as to have access to thousands of potential subscribers. Ensure that you always include your subscription form, URL or e-mail links at the bottom.

It is our hopes that with these few hints put into practice, your business will be the better for it.

Did you find this article helpful? It was written by Kingsley Okpoh, an infopreneur who provides quality information on affiliate marketing issues. For related articles and content, please visit: http://affiliatesjoint.blogspot.com/

The Secret to Affiliate Marketing Success

"If you’re looking to create a business online, you’ll probably notice that there are lots of ways to make money online. Sure, you can create your own product and sell you a hungry crowd, but the best way to make money is via affiliate marketing. And in order to achieve affiliate marketing success, you have to know a couple “ground rules” that’ll catapult you from internet marketing chump to champ in no time.

The first thing you need to do for affiliate marketing success is find the best affiliate programs. The best programs will provide training, sample emails and banner ads that will ensure you affiliate marketing success. Remember, affiliates depend on your success, because if you aren’t experiencing affiliate marketing success with your program, then they don’t make money. Period.

The second thing you need to do to experience affiliate marketing success is create an affiliate marketing website. The days of driving traffic straight to the affiliate page are over—you need to create an opt-in page that collects manes and email addresses from your prospects. Then you have to marketing to them via email because most people aren’t going to buy your affiliate product right away. “The money’s in the list” when it comes to affiliate marketing success, and it is crucial that you get your affiliate marketing process down to make real money.

The third thing you need to do to experience affiliate marketing success is create an irresistible offer. You can have the right copy, the right website with the correct amount of graphics, but if you’re offer doesn’t convert, then your affiliate marketing success will be short lived.

How do you create an irresistible offer that ensures your affiliate marketing success? Think of bonuses you can offer along with the purchase of the affiliate product. The top internet marketers are geniuses at coming up with bonuses that entice customers to purchase the affiliate product through their promotions. Believe me, if the offer weren’t irresistible, customers will look elsewhere to purchase the product. Therefore, devising an irresistible offer (even if it is outside of the scope of the affiliate product) will boost your affiliate marketing success.

In conclusion, affiliate marketing is one of the best business models to follow online. You don’t have to stock inventory, deal with customers, and mess around with payment options. By finding a product to market as an affiliate that’ll be profitable, creating an irresistible affiliate marketing site, and devising a compelling irresistible offer, your affiliate marketing success will be ensured.

To discover how you can increase the chances of your affiliate marketing success, then go get this free video and learn from one of internet marketing’s best affiliate marketers.

About the Author:
Russell Brunson has been a successful internet marketer over the last 4 years, he is actively helping other people to achieve their goals online. For more information go to Internet Marketing also located at http://www.DotComSecrets.com

Thursday, August 30, 2007

Making Affiliate Commission From The Popularity Of Alternative Health

In affiliate marketing, as in all other businesses, the general interest in the product - or product group - is what makes the difference between making a living and making a fortune. Alternative health, herbal treatments and various diets are all very popular topics, finding your own niche within these areas can make your affiliate endeavor really profitable. Make no mistake, the popularity of a subject won't make it easy - you still have to work hard to succeed. The main difference will be in your reward when you do succeed.

Long term popularity

While many topics gain and loose popularity, the interest in many of the minor niches within herbal- or alternative treatments are sure to remain popular for a long time. A certain diet pill – and the hype about - it will be sure to come to an end, but the almost unhealthy interest in weight loss without exercise will always remain. Similar topics such as; hair loss, nutrition, pharmaceutical products or non smoking products stand a good chance of being interesting to the public for more than a brief period of time.

Media exposure

Many of the potential customers of these products are the same people watching Oprah and similar talk shows, often mentioning or advertising products related to health, beauty and fitness. If you are watching any of these (popular) TV shows, you should most definitely try to promote the products mentioned on the show. If the product is new, and you have a strong site, you might even be able to rank well for a few keywords related to the product. Even if you don’t see your site on top of google, promoting products known from TV has other advantages. Large companies spend millions of dollars trying to get their brand well known, make use of this and promote products people are talking about.

Celebrity influence

As often, the people setting the trends and deciding what’s hip are well known celebrities. Knowing and understanding this can help you find the next Atkins diet, Pilates or Kabbalah before every other affiliate marketer does. This way watching the entertainment channel can even be considered work, effectively removing that last shred of guilt you had about slacking in front of the TV. Not all things promoted by celebrities will be a hit, but if you are already watching these kinds of shows, why not try to use the little information it will actually give you?

Highly volatile niches

Depending much on word of mouth or exposure on TV and other media make all products risk taking a huge dip in popularity, simply because some popular TV host no longer talks about it. Or worse, they may declare they hate the product. Shows like Oprah have a huge impact on products such as these.

Choosing products to promote

As alternative health is a very wide niche, the possible products to promote are virtually endless, making it hard – not to say impossible – to advise about what products to promote. Make sure you do not build your entire site about one specific brand or product, and if you do – make sure you have other sites behind it to take over if you experience that dip in popularity.

Read more of Theo's thoughts about affiliate programs at Affiliate Ranker, or join a new, better alternative health affiliate program today.

Top Selling Clickbank Ebooks in a Nutshell

Affiliate marketing has changed a lot about my life. In fact, it has made my present life possible. Do I live in a mansion and drive a Ferrari? No, not yet. And most of the people that claim that they accomplished this in three months are either lying about some of the details or need to lay off the crystal meth. Affiliate marketing takes some work and some areas of it are highly competitive. But the more you know, the easier it gets. And the more you do it, the more you know.

When you first start, you must start with the faith of a convert, because it may be a while before you get results or even "get it". But after that point, after the first few sales, the bug will have bitten you and there is no going back. While specializing in one certain product or niche for a while is the best way to start, specializing in only one form of marketing is not a good idea. Keeping up with the latest twist on getting your message to potential customers is a must, but paying upwards of forty dollars for it and then having to wade through PDF pages to find the meat you were looking for is a waste of time.

Most of the top selling ebooks on online marketing from Clickbank are filled with fluff to make them seem worth forty dollars. Of course, some newbies may need step by step screenshots showing how to upload Wordpress to your web host, but most of us already interested in affiliate marketing know how to do this. We want the two or three pages that give us the technique.

The basics of affiliate marketing can be told in only a few sentences. Find a product to promote. Get as much targeted traffic going to your affiliate link as you can.Cash your check.But the details of how to get the targeted traffic can change a three figure check every couple of weeks into a four figure check. In fact, a paragraph or two in that marketing ebook you just purchased may be worth two or three times the cost of the book. But finding that paragraph in the book is impossible.

I'm the checklist kind of guy. Give a list, not a novel and I will figure out the rest. I don't need screenshots. I have been doing this for a while. Basically when it comes down to it, most of the top selling Clickbank marketing books cover PPC Advertising, Linking, Adsense, Niches, and Blogging.

We will hit Adsense first. This is not a good first choice for a newbie. Yes, it has its places and you can make money. But those that make the day job quitting type of money only from Adsense are few and far between. Many begin with a site that gets a lot of traffic. Adsense is great for well-established sites. But the amount of software it takes run run an "Adsense Empire" starting from scratch is crazy. Lurk a few marketing forums and you will find out that most of the gurus who make big bucks this way buy 100's of domains at a time, have software to auto install their sites, and then use article spinning software to add content to their sites. And then they have to worry about getting banned. Not a very stable way to start.

Linking is pretty simple. Join social networks and bookmarking sites, especially the more popular ones and be active. Don't just add links to your own site, but add useful links along the way and become known as a finder of good links. Then mix your links in. Write articles and submit them to article directories. Write press releases and submit them if you have any little tidbit of knowledge that seems newsworthy. Comment on blogs whose theme matches your own site's. Participate in forums and add your link to your signature. http://www.stephanmiller.com is a great resource for finding sites to get links from, listing hundreds of sites in each of these categories.

You have to learn to spot niches and with a virtual warehouse of products to promote, its hard to narrow down what you want to promote. Start with yourself. When was the last time you were looking for something online and it took you forever to find it. When you found it, you may have inadvertently found a perfect niche. When you are done with yourself, check out your family and friends, especially those ones who use the internet but hate to because they can never find anything. And if you have no friends and never buy anything online, what are you doing trying to sell anything. No, just joking.

A lot of the guru's say to use keyword tools to find niches. Great! But where do you start? You can check out what's selling on on sites like Amazon which lists a sales rank for the products on it's sites. Or go to http://www. stephanmiller.com/17-niche-finding-sites/ for even more ways of finding niches. Then you use the keyword tools to find the real niches that have very few competitors.

Most of the blogging ebooks are rather simple and sometimes the writer didn't even edit the book before he sent it to the "press". I looking at you Rob Benwell. Basically, start as many blogs as you can handle, write a lot, and use the keyword tools you have at hand while you are writing your posts to create content the search engines will love. Other than that, use linking techniques.

In conclusion, many of the ebooks you will find on Clickbank are overpriced and "not worth the paper they are printed on". There are some good ones there that have stood the test of time. But many are hyped to the top by people trying to make a quick buck, like me :). You are better off buying the latest Idiot's Guide on SEO and that's no lie or just lurking forums until something clicks for you. You can waste a lot of time collecting ebooks that is better off spent actually making money.

Stephan Miller
Exposing Clickbank Products for what they are
So you don't have to buy them site unseen
at Digital Products Review
http://www.clickbankebook.com/blog/

Affiliate Marketing - Where To Get Laser-Targeted Traffic?

As an affiliate marketer, you will be very eager to get your website up and running. When everything is done, you are happy and hoping that sales will pour in on autopilot mode. You wait for days and weeks and nothing happens to the sales counter. You check your visitor log and finds that there are no visitors to you website at all. Where went wrong? This answer is simple, no one know your existence! It does not mean that when you website goes live, it is searchable and can be found by the general public. Far from it, you need to bring people to your website.

So, as an affiliate marketer, where and how can you bring people to your website? Below are some free and proven ways that you can use to drive laser-targeted traffic to your website. Use them and see the results.

Method 1. Relying on search engines. You can submit your website to the top three main search engines (Google, Yahoo, MSN). As these search engines are popular and used by most of the people, you can get loads of free targeted traffic. However, there is a catch. In order to get the free traffic, your website must be at the top position on page 1? If you cannot achieve that, then this method will not be suitable for you for a start. For your website to be indexed by the search engines, it can take months at times. Can you wait? However, you should not totally ignore this method since it can really drive massive target traffic to your website once it is at the top of the search page. Nevertheless, submit your website to the search engines and move on to the rest of the Methods.

Method 2. The link exchange method. This method is basically asking other webmasters to put your URL on their website. There is no free lunch! In return, you will have to put their URL on your website too. This is called link exchange. Basically, what you are doing is exchanging traffics with each other. To do this, your website must first be of acceptable standards. You will then try to find webmasters that have similar business with you. You should not find your competitors! You should find websites that have business which are complementary to yours.

Method 3. Writing your own articles. This may sounds like a very difficult task to some whom do not like writing. Nonetheless, for those who have the aptitude of writing, you should make use of this remarkable method to drive targeted traffic to your website. This one method is used by many successful Internet Marketers promoting their website. When you write and published an article, you are entitled to have your website URL at your author’s bio section. When someone reads your article and if they find it interesting, naturally they will want to visit your website via your URL at your author bio section. In this way, you drive traffic to your website. Simple and effective method.

Method 4. This method is about using other Internet Marketer’s traffic or joint venture marketing. This is another effective ways of driving targeted traffic to your website. The deal is, you request the other party to promote your product to their list of subscribers at some agreed price. By doing that, your product is instantly exposed to a lot of visitors. The number of visitors will depend on how big is the list. Recently, I was approached by an Internet Marketer asking me if I would like to share my free download website with his list. He asked me for a small sum. I gladly agreed. My website site will be exposed to his 100,000 or so subscribers.

Method 5. This method is having your own affiliate programs. Assuming that you already have your own product, you can list it on some of the major network like Clickbank or Listdotcom. If you product is interesting, you will have a lot of affiliate marketers promoting for you at their cost. You do not need to pay them unless they make a sale for you. This is also another very effective method. If 100 affiliates are promoting for you and each of them have 100,000 subscribers, you can imagine how much traffic you will get.

Method 6. Build a list of you own. The advantage of this method is that, you can email them as and when you like at no additional charge. However, building up a responsive list takes time and effort. This is a long term method. However, if you abuse your list, they will unsubscribe in no time.

The above suggested methods are all free and proven methods used by successful internet marketers for their affiliate marketing. These methods are not difficult to implement. Bear in mind that driving traffic to your website is the number one thing that you must do in order to success. If no one visits your website, no matter how good is you product, you will not make a sale. This is akin to no want visiting your shop!

Since driving traffic to your website is so crucial to the success of your affiliate marketing, it is only prudent that you put intense attention on this. As a start, chose a method that is most suitable to you. Once you have decided which method to use, you will have to test it out. You will get the best results if you try a combination of them. Finally, remember, you will need to get people to see your website. There are other paid methods as well. Try these free methods first. You can get more information on working at home at Work From Home.

Rose Mary. Get FREE Resources at Work From Home to jump start your Online Business. Download All You Can. Check this website first before you buy anything. You may get it FREE at: http://www.internetbizcenter.com/work-from-home/index.htm